Tools for Service Design
Strategy by Design has partnered with More Than Metrics to bring to you tools that will allow you to:
- Make the customer’s experience pleasant by eliminating pain points and creating wow-moments;
- Iteratively improve employee experience for frictionless workflows and employer branding;
- Create long-term relations and win new customers by building trust; and
- Innovate in a customer-centric way by focusing on the customer’s experience across channels and along the customer journey.
Visualize and analyse customer experience by using this web-based software to create professional personas, journey maps and stakeholder maps within minutes.
- Personas help you create empathy with your customers and visualize them based on their individual characteristics.
- Journey maps enable you to identify pain points and moments of opportunity across all service channels.
- Stakeholder maps clarify who is involved in your service and how they connect.
Research customer experience by using this mobile ethnography tool to collect real-time feedback from your customers on their experience with your product, service or brand. Experiencefellow enables you to:
- Get to know your customers and let them give you feedback on the experiences you create.
- Collaborate with your team and use qualitative and quantitative tools to analyze
data in real time.
- Discover clusters of positive and negative experiences on a geographic map.